We developed a comprehensive tool for holistic product assessment, based on five strategic axes:
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(a)
Trust & Transparency
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Users are increasingly aware that their digital footprint can be used against them. By incorporating a trust and transparency layer into your digital products, you commit to the user's privacy and security.
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(b)
Inclusive Design
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Underrepresentation and exclusion are present in all aspects of our lives. By embracing systems' diversity and compound identities, we can move forward while enriching the world with equal opportunities to participate and contribute.
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(c)
Community Impact
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Digital solutions aren't immaterial, and we can't ignore their impact on the planet. Technological answers must balance human needs without compromising ecological limits and our future.
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(d)
Digital Wellbeing
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Technology is an intrinsic part of our daily lives and ourselves. That symbiosis can distract us from our core beliefs and goals. We must look at products and services striving for an intentional relationship with technology.
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(e)
Sustainable Design
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Technology can connect us in amazing ways while disrupting offline communities and local businesses. Digital products can influence individual and collective behaviors, and we must actively aim for a positive impact.
